KinkFM an existing Dutch radio station owned by Veronica was in need of a complete brand overhaul.
Strategy: KINK illuminates the best new music, they provide the listener clarity in a very saturated market.
Within a team I developed several identity concepts. The chosen identity uses the colour spectrum to represent the many genres of music that KINK play. Additionally I designed and prepared for print all advertisements and merchandise material. I briefed, styled, prepped and art directed the DJ’s photoshoot. I conceptualised with the motion designer for the video bumpers and produced concept designs for the iPhone application. Work produced at Artmiks.